A Jobvite survey found that just under 50% of employees believe that job responsibilities are accurately described in the requirements segment of a job description.
Then, ManpowerGroup found that nearly 30% of applicants don’t have the skills they need for the job. Topping it off, approximately 30% of HR managers reported that they don’t get enough talent applying to their job ads.
These statistics all point to one element in the recruitment process and how crucial it is to get this right: writing good job requirements and descriptions.
What Are Job Requirements?
Job requirements are the qualifications, qualities, and skills an applicant needs to perform the roles, duties, and responsibilities of the job they are applying to. These requirements define the characteristics that the potential hire must have to progress past the application phase in the hiring process.
Requirements are often written in a list format and may include the following:
- Work experience - what kind of work experience the applicant has as well as the number of years of experience
- Skills - can include both soft skills (or human strengths), and hard or technical skills
- Education - type and level of tertiary education
- Specific knowledge - related to the job or specific duties
- Professional licences and accreditations - if applicable to the industry and job
- Certifications - to further enhance their skills and showcase why they are fit for the job
- Language skills - speaking more than one language improves information processing
Why Are Effective Job Requirements Important?
Well-written and carefully constructed requirements are important for both the job descriptions and the job posting (or the recruitment ad). Furthermore, they are just as important to employers as they are to job seekers.
For HR Managers and Employers
To effectively screen and select potential job candidates, your vacancy posting needs to include clear and concise requirements for the position. After all, these requirements tell prospective applicants what they need to be successful.
If your job requirements section isn’t explicit, any job hunter may apply, whether they can do the work successfully or merely think they can. These specifications about the position help you pre-screen those who are unfit for the job and eliminate them.
Effective job requirements help you attract the right kind of applicants. Additionally, those who are under-or over-qualified for the position won’t apply. This saves the company the additional time and money spent going through these misfiled applications.
Job requirements also showcase your company culture and brand to job seekers. Your requirements should embody exactly what kind of employee you need, from both a skills perspective and a cultural one. This will ensure that you attract the best applicants who can contribute to your brand’s growth.
For Job Hunters
The job requirements section of a recruitment ad lets potential employees know exactly what the company is looking for. They will know what skills and qualifications they will need to make it through the application stage of the recruitment process.
Applicants can also use the job requirements in the job ad to tailor their CV and résumé when applying for a position. They can use the skills and qualities listed to highlight how “perfect” they are for the role and how well they would fit in with the workplace culture.
Quick Tips on Writing Effective Job Requirements for Your Recruitment Ad
Here are the best tips to write effective applicant requirements for your job posting:
- Use a bullet list with short, punchy sentences. Don’t overwhelm job applicants with long and overwhelming sentences.
- Avoid company jargon that job seekers may not understand. Instead, use language your applicants will understand.
- Don’t compile your entire wishlist of qualifications, qualities, and skills in the requirements section. Instead, perform a job analysis to understand the key qualities the candidates absolutely need to have. Only include the must-have skills that are relevant for the vacant role.
- It is recommended to only have seven points in your bullet list. If you really do need to include more, then divide the requirements into two sections. One should be for must-haves and the other should be nice-to-have skills.
- Ensure your job requirements are appropriate for your company brand and workplace culture.
Writing effective job requirements saves both time and money. Your HR team doesn’t need to waste resources sifting through loads of applications, only to find that the majority are unfit for the position.
The requirements for a job opening are important for the job ad, your company brand, your talent acquisitions team, and potential applicants. Ensure these requirements are clear, concise, in bullet form, and only include the must-haves for the job position.
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